Humenta AEO and Reach both sell done-for-you AI search work that combines monitoring, technical fixes, content, authority and human strategy. Reach prices three tiers by client revenue band with a three-month minimum; Humenta prices five capacity tiers, the first two month-to-month. This dated, seller-authored comparison maps public prices and scope units without treating pages, assets or prompts as interchangeable.
Disclosure: Humenta is the subject of this comparison. Competitor facts use Reach's public pricing page. Reach was not asked to review this page before publication. Corrections are welcome.
Short answer
Same job. Different entry point and units.
The verdict
Reach is the stronger choice for buyers who want a US-based done-for-you team, a program sized to their revenue band, bi-weekly or weekly strategy calls, and who are comfortable with a $6,000 monthly entry and a three-month minimum. Humenta is the stronger choice for buyers who want a lower euro entry point, month-to-month terms from the first plan, larger tracked-prompt allowances at every level, a pre-registered treatment and holdout method, and EU operations with global delivery.
Humenta's edge
Five capacity tiers starting well below Reach's first tier, 150 to 1,000 tracked prompts against 50 to 150+, no revenue-band eligibility, month-to-month from day one, an explicit answer-accuracy and source-readiness method, and consented community and media options.
Reach's edge
A single accountable US team with scheduled strategy calls on every plan, programs explicitly matched to company revenue, mention and link building and community engagement bundled at the top tier, published per-unit add-on prices, and a public "last updated" date on its pricing page.
At a glance
Two managed AI search programs.
Humenta AEO and Reach overview comparison
Dimension
Humenta AEO
Reach
Model
Managed capacity delivered through agreed Humenta and client tools
Done-for-you AI SEO and AEO engagement (Reach AI Labs Inc.)
Reach lists 15 pages and 100 prompts; Humenta Market Leader lists 45 to 90 assets, 1,000 prompts and multi-market scope
Scale
$15,000
€12,907
Above Humenta's top listed plan
Reach lists 20+ pages, 150+ prompts, weekly calls, and bundles mention and link building and community engagement
This is a plan-level mapping by price, not a claim of contractual unit equivalence. Humenta publishes capacity ceilings and pursuit targets subject to approval and third-party acceptance; the other provider phrases its units in its own terms. Read both contracts.
Reach add-ons as published
Mention and link building $250 per placement; community engagement $600 per 10 posts; publishing +$1,000 to $2,500 per month; additional pages $2,000 per 5 pages; website templates from $2,500; forward-deployed expert at custom pricing. Humenta's sales-assisted add-ons are listed on its pricing page.
Currency method
Euro equivalents use the ECB reference rate for 4 September 2026 of €1 = $1.1622 and are rounded to the nearest euro. They are a point-in-time comparison of list prices, not a conversion offer. Taxes, exchange movements, add-ons and negotiated scope change actual spend. Humenta plan prices are shown only on the canonical pricing page.
Capability scope
Overlapping work. Different packaging.
Humenta AEO and Reach service capabilities
Capability
Humenta AEO
Reach
What to diligence
Prompt and citation monitoring
Included, 150 to 1,000 prompts
Included, 50 to 150+ prompts
Surfaces, method, cadence, locale and evidence retention
Technical SEO + AEO
Audit and approved implementation
Technical SEO audits listed
Who implements, developer access and verification
Content
Up to 30 to 90 approved assets; human release gate
10 to 20+ pages per month; content roadmap and creation
Definition of a page versus an asset, originality and rejection rights
Authority and links
Legitimate earned targets in every plan; no link scheme
Link and mention opportunities listed; building bundled on Scale, otherwise $250 per placement
Publisher quality, payment, disclosure and permanence
Community
Authentic, relevant and disclosed where required
Community engagement bundled on Scale, otherwise $600 per 10 posts
Platform rules, account identity and disclosure
Digital PR
Quarterly to four campaigns per month
Not itemised on the pricing page
What counts as a campaign or placement
Podcast
Paid add-on on Launch and Scale; weekly to daily capacity above
Not listed
Rights, production and distribution
Publishing and CMS
Approved, reversible workflows on agreed CMS
Publishing offered as a paid add-on
Approval, security and rollback
Human leadership
Named strategist; specialist depth expands by plan
Scheduled strategy calls on every tier; forward-deployed expert at custom pricing
Seniority, account load and escalation
Best fit
Choose by budget shape, then by method.
Humenta AEO is a better fit if
You want a managed program below a $6,000 monthly entry
You prefer month-to-month terms from the first plan
You want more tracked prompts at each level
You value treatment and holdout measurement
You prefer EUR pricing and EU operations
You want consented community, newsletter, event and media options
Reach is a better fit if
You want a US-based done-for-you team
You want a program sized to your revenue band
You value scheduled bi-weekly or weekly strategy calls
You want published per-unit add-on prices
You are above $20M revenue and want link building and community bundled
Humenta's entry plan is far below Reach's $6,000 monthly Startup tier, and Reach's cheapest tier converts to roughly €5,163 at the ECB rate for 4 September 2026, placing it between Humenta's Authority and Category Leader plans. The units differ: Reach counts pages and 50 to 150+ prompts, Humenta counts approved assets and 150 to 1,000 prompts. Compare scope, not only price.
Does Reach require a minimum term?
Yes. Reach publishes a three-month minimum commitment, after which the engagement runs month-to-month with 30 days notice, and an annual commitment saves 10%. Humenta Launch and Scale are month-to-month; Authority and above run on rolling 90-day terms.
Do both providers include link building?
Humenta includes legitimate earned-authority targets in every plan and does not run link schemes. Reach lists link and mention opportunities in all tiers, bundles mention and link building and community engagement in its Scale tier, and otherwise prices them at $250 per placement and $600 per 10 posts.
Which provider tracks more prompts?
Humenta lists 150 prompts on Launch rising to 1,000 on Market Leader. Reach lists 50 prompts on Startup, 100 on Growth and 150+ on Scale. Ask both which answer surfaces are observed, how often, and how evidence is retained.
Which provider is better for Europe?
Humenta may be the more natural fit for buyers who prefer euro pricing, EU operations and GDPR-aware delivery. Reach is a US company with global delivery and prices in US dollars; check contracting entity, tax treatment and data handling before choosing.
Primary competitor sources
Reach pricing, stating last updated 2 September 2026 (usereach.ai/pricing)
Corrections
Competitor facts were read from the provider's own public pages on 6 September 2026. Providers change prices and scope without notice. Send a current first-party source through the correction log and the page will be updated.
A fair next step
Compare both against your scope.
We will tell you where Humenta fits, what the program would include and what evidence is still missing.